OPV ARGAN OIL is an extremely unique formulation that guarantees immediate absorption by the hair upon application. Soften thick unmanageable hair restoring its natural shine, Eliminates frizz for easy manageability when styling. Provides long-term conditioning to all hair types. Protects hair against UV damage and other environmental factors. Application prior to coloring of hair helps improve hair’s ability to absorb color of dye thus improving depth of color.